

2020/03/22
The Internet plus wave is still upgrading the traditional industries. In the industrial chain, the reshaping of rules extends to more links, and the expansion of the demand side and the innovation of the supply side advance simultaneously; in the industrial pattern, local enterprises constantly try and improve the development mode of the industry, and strengthen the foundation for the next step of integrated development. MRO is just like this in the industry of "non production raw material industrial products".
The MRO industrial supermarket model originated from Europe and America has developed steadily in China. It is conservatively estimated that the total scale of China's market has exceeded 1 trillion. However, the challenges faced by the development of MRO Market are increasingly prominent. The current situation of traditional, complex and multi-layer production and circulation mode, which has been formed for a long time, is still the biggest problem for B2B mode to promote rapidly.
Capital is optimistic about the prospect of MRO Market
The formal development of MRO Market in China can be traced back to 2000. At that time, Japan's Sugimoto set up an online purchasing platform for Sugimoto industrial products in China. Subsequently, local companies such as xiyu.com, gu'anjie.com, aixun.com and yijin.com were established in the following years. Nearly a decade later, Alibaba also launched the industrial products brand mall.
There are many traditional circulation links of domestic industrial products, at least from manufacturers, wholesalers of producing areas, wholesalers of selling areas, retail stores to small and medium-sized enterprises and other multi-layer transactions. The result is that small and medium-sized enterprises have a headache of price opacity and manufacturers have a headache of inventory overstock. Therefore, the opportunity to integrate the Internet plus gene MRO industrial product network platform is becoming more prominent. "The upstream and downstream information of China's industrial manufacturing industry is sufficiently scattered, and the value of platform links is obvious; the products of MRO industrial products are relatively standardized, and the B2B trading industrial products market is inevitable." What is more noteworthy is that the MRO Market has ushered in an important development opportunity at the time of vigorously promoting the supply side reform and strengthening the transformation and development of de inventory and de capacity.
Challenge and opportunity coexist
If we are caught in a single client group and fixed trading mode, even the "Internet plus" gene that is grafted will inevitably become a rigid development path again. After the rapid expansion of MRO platform in the industry, the business development is in a bottleneck period. To reform and improve the inherent rules of the industry is not only a challenge but also a rare opportunity for MRO online purchasing of industrial products.
"Going to hardware city" has become another development goal of MRO Market, but it also puts forward higher requirements for industry companies. In Ye Yongqing's view, the quality of MRO market participants can be summarized as "TQCS" principle. "T" is the time requirement, goods should be delivered on time; "Q" is the quality requirement, goods with high quality and accurate matching are needed; "C" is the price factor, reasonable pricing is needed; "s" is the service standard. "
It also stressed that the growth of participants and the participation of Internet giants have intensified the competition in the MRO Market. On the basis of the first mover advantage, among the above factors affecting the development of enterprises, service should be the key to win in the next round of industry competition. Fangchuang capital also pointed out that in the current development of MRO Market, international enterprises still have a certain "acclimatization" phenomenon, while Chinese local enterprises are also waiting for the emergence of industry leaders with scale and volume; companies that can integrate logistics and finance are most likely to win.